Kseniia Dakotova — Product Designer

What I Bring

Hi, I’m Kseniia Dakotova, a Product Designer with almost 10 years of experience across product companies, startups, and outsourcing teams. Over the years, I’ve worked on products at very different levels of complexity — from landing pages and corporate websites to mobile apps, SaaS platforms, dashboards, internal tools, and complex CRM systems.

I’ve worked on products in Fintech, Healthcare, E-commerce, and SaaS. My experience includes everything from simple landing pages and websites to mobile apps, dashboards, CRM systems, and complex web platforms. Working across different industries has taught me to quickly understand new products and adapt my design process to each project.

My work includes user flows, wireframes, prototypes, design systems, reusable components, and close collaboration with development teams. I also actively integrate AI into my daily workflow: using tools such as Claude for exploring product logic, developing interface concepts, supporting component work, and accelerating design iterations, as well as AI tools for visual asset creation and content generation.

If you’re looking for a designer who can bring clarity, structure, and a thoughtful visual direction to your product, I’d be happy to talk. Get in touch — and let’s explore how I can help turn your idea into a digital experience people will understand, trust, and enjoy using.

Experience

Flexi IT

Product Designer

Sep 2022 — Present

Designed UI/UX for corporate websites, landing pages, SaaS platforms, dashboards, and complex web interfaces.
Created user flows, wireframes, interactive prototypes, and high-fidelity UI designs.
Developed UI solutions for custom development, WordPress, and Elementor-based projects.
Designed responsive interfaces for custom development as well as WordPress and Elementor-based websites.
Conducted competitive analysis and basic UX research to support design decisions and improve usability.
Used AI tools, including Claude Code, to generate website assets and content, explore design concepts, support prototyping, and accelerate UI component development.
Collaborated with developers, project managers, and stakeholders to translate business requirements into clear, scalable, and production-ready design solutions.

S-PRO

UI/UX Designer

Apr 2021 – Aug 2022

Designed end-to-end UI/UX solutions for corporate websites, product websites, landing pages, FinTech platforms, dashboards, web applications, and internal tools.
Created UX flows, wireframes, interactive prototypes, and high-fidelity UI designs for web and mobile products.
Built and maintained design systems, reusable UI components, and scalable design patterns in Figma.
Conducted competitive analysis and collaborated with cross-functional teams to translate business requirements into production-ready products.
Integrated Brand Guidelines into digital products and used AI-assisted workflows for ideation, content generation, asset creation, and prototyping.

Auslogics Software

Product Designer

Oct 2019 – Feb 2021

Designed cross-platform user experiences for antivirus and cybersecurity products across web, Windows, macOS, and mobile applications.
Created and improved user flows, wireframes, prototypes, and high-fidelity interfaces for complex security-related features and user scenarios.
Maintained and enhanced existing product designs, improving usability, interaction patterns, visual consistency, and overall product functionality.
Adapted UI solutions for different platforms while maintaining a consistent product experience across the ecosystem.

INCODE GROUP

UI/UX Designer

Nov 2015 – Oct 2019

Delivered polished, production-ready designs, assets, specifications, and structured files for development handoff.
Collaborated with developers and stakeholders to ensure accurate implementation and maintain design quality throughout production.
Presented design concepts, communicated design rationale, and incorporated stakeholder feedback into final solutions.
Led the local IxDA chapter, organizing community initiatives and promoting design thinking, professional collaboration, and knowledge sharing.

Portfolio

Luxury E-commerce platform

EquiMarket web platform

E-commerce online shopping store

Expomaster 3d configurator

Gin Club Landing page

View My Work

STUDHUB Real Estate Website

42 Fitness mobile app

View My Work

Services

UX Research & Discovery

I uncover what your users actually need — through interviews, usability testing, competitor analysis, and journey mapping — so every design decision is grounded in real insight, not assumptions.

UI Design & Prototyping

From wireframes to high-fidelity interactive prototypes, I craft interfaces that are visually sharp, intuitive to use, and ready for handoff. I work primarily in Figma and deliver pixel-perfect, developer-ready files.

UX Strategy & Redesign

Beyond screens, I help shape the product experience at a higher level — defining information architecture, optimizing user flows, and aligning design with your business goals.

AI-assisted design direction

I use AI as a creative and strategic tool to shape the foundation of your website — including sitemap planning, user flows, UX structure, content direction, image concepts, and visual ideas that help move the project forward faster.

Mobile App Design

Native iOS and Android experiences designed with platform conventions in mind, optimized for touch, accessibility, and performance.

Core Skills

UI/UX
AI tools
Claude design
Ecommerce
AI content generation
SaaS
Fintech
UX Research
Design Systems
Figma
Usability Testing
Wireframing

People say about me

We hired Kseniia to redesign our website with a clean, modern, and user-friendly look and we're very happy with the outcome. She quickly understood our vision and delivered a design that’s both visually appealing and easy to implement in WordPress with Elementor. Communication was clear, timelines were met, and feedback was handled efficiently. We highly recommend working with Kseniia!

Kseniia redesigned the dashboard of our SaaS platform, and the difference was visible within weeks. She took time to understand our users, turned confusing flows into clear, intuitive screens, and left us with a tidy design system our developers genuinely enjoy working with. Proactive, organized, and easy to communicate with — we would gladly work with her again.

Let's Work Together

Have a project in mind? I'd love to hear about it and explore how we can create something amazing together.

Get in touch View My Work

Designing interfaces that feel simple, clear, and human.